Importance Of Marketing Strategy In Nigeria Banking Industry

(A Case Study Of G.T.B Bank)

Download Complete Material

The Importance Of Marketing Strategy In Nigeria Banking Industry (PDF/DOC)

Chapter One

INTRODUCTION
This chapter introduces the Importance Of Marketing Strategy In Nigeria Banking Industry and its relevance, states the research problems, research questions, and objectives, provides a background of the study, and should also include the research hypothesis…

Chapter Two

LITERATURE REVIEW
This section presents a review of related literature that supports the current research on the Importance Of Marketing Strategy In Nigeria Banking Industry, systematically identifying documents with relevant analyzed information to help the researcher understand existing knowledge, identify gaps, and outline research strategies, procedures, instruments, and their outcomes…

Click the button below to request the ‘COMPLETE MATERIAL,’ ‘Table of Contents,’ ‘Abstract,’ or ‘Chapter One’

Related Field(s):

Banking and Finance (1624), Finance (1347)

Similar Topics (Recommended)

Impact Of Urhobo Voice Newspaper On Development Of Ovwain Community.

55 Pages

|

5,666 Words

The title of this project is “Impact of Urhobo Voice Newspaper on Development of Ovwain Community in Udu Local Government Area of Delta State”. To achieve this objective, the study made use of the survey method which involved personal interview and administration of questionnaires on respondents in Ovwain Community and the aim of this exercise was to obtain the data needed for the successful execution of the study. The study made use o […]

Design And Implementation Of Computerized Accounting System Of A Non-Profitable Organization.

55 Pages

|

5,936 Words

It is a well-established fact, that proper financial management and adequate planning is the bedrock of every successful organization. Reports generated from the accounts are among the major tools used by the management of any establishment for policy formulation, major decisions taking etc. Account is the statement of money paid out or to be paid out by an organization, and the ones received or to be received. Due to the trend toward […]

Design And Implementation Of Interactive Website For Internet Banking.

60 Pages

|

6,942 Words

This project work is concerned with the use of the internet in banking operations, a case study of Union Bank of Nigeria PLC, Enugu. The internet in its ever evolving state, is becoming a serious method of business communication and data transfer world wide. As such banks and other financial institutions are beginning to use the internet as new vehicle for doing business. The internet allows banks to offer both new services and level o […]

Design And Implementation Of Real Time Current Account Transaction Processing System.

70 Pages

|

8,019 Words

UBN PLC, is a bank which deals with customers account both current, savings, deposit loan etc. The above-mentioned processes and activities are not only time consuming but also stressful when done manually. The complexity and strain processes involved. The work will give birth to a computerized real time current account transaction processing system. This will facilitate storage of customers’ information as well as withdrawal of money […]

Critical Analysis Of The Use Of Financial Report In Assessing Bank Performance.

83 Pages

|

9,090 Words

INTRODUCTION 1.1 BACKGROUND OF STUDY A farmer, who plants corps, expects result, similarly to student who sits for examination expects results. The same 5 also true of an investor. For the farmer, the result might be communicated to him in the form of a bumper harvest. It result sheet or a report card would usually sufficed for a student. However, in the of an investor, the result is communicated through the financial reports. Financi […]

Appraisal Of United Nation Development Programmes (UNDP) Micro- Credit Funding Of Small And Meduim Scale Enterprises.

69 Pages

|

7,381 Words

INTRODUCTION In Nigeria, the majority of the populations (70%) live in the rural areas in conditions of poverty, limited access to health, sanitation, education and other facilities. Majority of Nigerians are poor and are concentrated in the rural areas depending directly on agriculture, small and medium scale enterprises for their livelihood. The vicious cycles of poverty has been sustained by a strong orientation of the greater segm […]

Evaluation Of The Effectiveness Of New Financial Products In Commercial Banks.

80 Pages

|

10,928 Words

INTRODUCTION This chapter deals with the background of the study statement of problem, objective of study, research questions, significance of the study, hypothesis, scope, limitation of the study and definition of terms. 1.1 BACKGROUND OF THE STUDY The era of oil boom in 1970’s in Nigeria economy lead to the nations over reliance on oil as its main source of revenue and there by ignoring other sectors of the economy hence a mono-prod […]

This Study On The Importance Of Marketing Strategy In Nigeria Banking Industry Is Relevant To Students And Researchers In Banking and Finance
Finance And Related Fields.