Developing New Products And Meeting The Market Challenges

The Experience Of Nigeria Bottling Company’S Fanta Lemon

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Chapter One

INTRODUCTION
This chapter introduces the Developing New Products And Meeting The Market Challenges and its relevance, states the research problems, research questions, and objectives, provides a background of the study, and should also include the research hypothesis…

Chapter Two

LITERATURE REVIEW
This section presents a review of related literature that supports the current research on the Developing New Products And Meeting The Market Challenges, systematically identifying documents with relevant analyzed information to help the researcher understand existing knowledge, identify gaps, and outline research strategies, procedures, instruments, and their outcomes…

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Business Administration (3321), Marketing (1323)
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