Marketing Project Topics and Materials
Marketing project topics with focus on consumer behavior, branding, digital marketing, marketing research, sales management, and advertising strategy for final year BSc, HND and OND Marketing students.
List of Marketing Project Topics:
- 1. Impact Of Personal Selling In The Marketing Of Beverages (A Case Study Of Milo Product Of Nestle Nigeria Plc)
- 2. Effect Of Promotional Tools In Marketing New Products In Food And Beverages Industry
- 3. Appraisal Of The Impact Of Personal Selling In The Marketing Of Industrial Products (A Case Study Of Alex Alluminium Extrusion Industries Inyishi)
- 4. Evaluation Of The Role Of Inspection And Quality Control In An Organization
- 5. Role Of Road Transportation Mode In The Marketing Of Agricultural Products (A Case Study Of Abakaliki L.G.A. Ebonyi State)
- 6. Application Of Marketing Control Techniques In Manufacturing Firms (A Case Study Of Emenite Limited Emene Enugu State)
- 7. Impact Of Nigerian Television Authority (NTA) Enugu Commercials On Consumer Demand For Malta Guinness (A case study of NTA, Enugu commercials)
- 8. Effect Of Sales Promotion On The Marketing Of Soft Drinks (A Case Study Of Coca Cola Brand Of Soft Drinks in Enugu Urban)
- 9. Assessment Of The Of Role Of Supplies Function In The Public Sector (A Case Study Of Ministry Of Finance Imo State)
- 10. Determination Impact Of Advertising In Marketing Of Blue Omo Detergents (A Case Study Of Enugu)
- 11. Role Of The Application Of Computer In Inventory Planning And Control In An Organization (A Case Study Of Sam Mbakwe International Cargo Airport, Owerri Imo State)
- 12. Role Of Marketing Communication In Effective Of Malt Drinks (A Case Study Of The Malt Bottled By Consolidated Breweries Aba)
- 13. Marketing Technical Sales People, For Higher Productivity (A Case Study Of Emenit Nigeria Plc)
- 14. Need For The Application Of Computer In Inventory Control (A Case Study Of Nigeria Bothling Company Owerri Plant, Imo State)
- 15. Impact Of Sales Person In Motivating Consumer Brand Preference For Beer Product (A Case Study Of 33 Breweries Plc, Awo-Omamma)
- 16. Consumer Brand Preference In The Purchase Of Beverage (A Case Study Of Enugu Metropolis)
- 17. Impact Of Advertising On The Marketing Of Global System For Mobile (GSM) Communication (A Study Of Mtn Nigerian Communication Limited In Enugu State)
- 18. Effect Of Sales Promotion On The Marketing Of Consumer Goods (A Case Study Of Nigeria Bottling Compny Plc Enugu)
- 19. Marketing Of Educational Service (A Case Study Of Imt Enugu)
- 20. Balancing and budgeting control In a manufacturing and marketing organization (A Case Of Study Of Total Nigeria Ltd)
- 21. Impact Of Marketing Research In Achieving Organizational Goal (A Case Study Of Rivers Basin Development Authority Owerri Imo State)
- 22. Impact Of Efficient Material Handling Method In A Manufacturing Organization (A Case Study Of Skana Aluminum Industry, Owerri)
- 23. Packaging As A Promo Tools In The Marketing Of Beauty Case Products (A Case Study Of Petals Enugu)
- 24. Marketing Research As A Tool For Increased Profitability (A Case Study Of Nigerian Bottling Company Enugu)
- 25. Relevance Of Stock Keeping And Stock Checking In A Manufacturing Organization
- 26. Role Of Physical Distribution Function In Consumer Goods Marketing (A Case Study Of 7up Bottling Company Aba)
- 27. Improving Customer Services Levels In Services Industries, Through The Application Of The Marketing Concept (A Case Study Of Ibeto Photographic Colour Laboratory Enugu)
- 28. Impact Of Promotional Activities On The Marketing Of Golden Morn Products (A Case Study Of Nestle Nigeria Plc Enugu)
- 29. Effects Of Uniform Pricing Policy On The Marketing Of Petroleum Products
- 30. Place Of Marketing In The Service Industries (A Case Study Of Selected Laundry And Dry Cleaning Firms In Enugu Metropolis)
- 31. Importance Of Branding The Marketing Of Unilever Products (A Case Study of Enugu State)
- 32. Effect Of Sales Force Motivation On Productivity (A Case Study Of Emenite Company Enugu)
- 33. Role Of Nigeria Export Promotion Council (NEPC) In Export Promotion (A Case Study Of Enugu Zonal Office)
- 34. Effect Of Material Handling In A Manufacturing Organization (A Case Study Of Max Almimium Industry, Owerri)
- 35. Impact Of Containerization In International Freighting (A Case Study Of 7up Bottling Company Aba)
- 36. Influence Of Advertising Messages On Consumer Patronage (A case study of Independent Television Benin on Ariel Detergent)
- 37. Material Valuation And Control In A Manufacturing Organization (A Case Study Of Rokana Industry Plc Nekede Owerri)
- 38. Impact Of Privatization On Money Market (A Case Study of the Central Bank Of Nigeria)
- 39. Design And Implementation Of Computer Based Marketing Information System (A Case Study Of Guniess Nig Plc)
- 40. Attitude Of Consumers Towards Public Utilities (A Case Study Of Power Holding Company Formerly Called Nepa)
- 41. Importance For Creation And Development Of Good Supplier Relationship In A Competitive Market (A Case Study Aba Textile Mills Limited, Aba)
- 42. Trade Fair As An Instrument Of Increasing Marketing Performance (A Case Study Of Emily Millionaire Enugu)
- 43. Impact Of Marketing Research As An Avenue For Profitability
- 44. Impact Of Sales Promotion And Brand Equity (A Case Study Of Nigeria Brewing Companies)
- 45. Impact Of Television And Newspaper Advert In The Marketing Of Consumer Product (A Case Study Of Enugu Metropolis)
- 46. Effective Promotional Strategies For Operations Hair Dressing Saloon (A Case Study Of After 8 Saloon)
- 47. Role Of Marketing Research In Enhancing Customer Service Level In The Power Industry (A Case Study Of Study Of Power Holding Company Of Nigeria, Phcn)
- 48. Impact Of Marketing Communication On Product Development
- 49. Problems And Prospects Of An Intermediate Buyer (A Case Study Of Sabiz Supermarket Ikeja Lagos)
- 50. Cooperative Marketing And Transportation (A Case Study Of Ogbo-Effere Onitsha Cooperative Society Ltd)
- 51. Pipeline Transportation And Its Significance To The Marketing Of Petroleum Products (A Case Study Of Nnpc Enugu And Port-Harcourt)
- 52. Effectiveness Of Consumer Service Deliver In The Fast Food Industry (A Case Study Of Mr Biggs Enugu Metropolis)
- 53. Need For Efficient Physical Distribution In Marketing Of A Product (A Case Study Of Nigeria Bottling Company Owerri Plant)
- 54. Impact Of Promotional Strategies In The Management Of Supermarket (A Case Study Of Jovenson Supermarket Auchi, Edo State)
- 55. Dividend Announcement On Security Performance And Capital Market Efficiency, The Perspective
- 56. Marketing Problems Of Hotel And Catering Establishment (A Case Study Of Hotel Cordial Enugu)
- 57. Effect Of Economic Depression On The Marketing Of Hotel Products (A Case Study Of Selected Hotels In Ilorin)
- 58. Impact Of Road Transportation Mode On The Marketing Of Consumer Goods (A Case Study Of Enugu Metropolis)
- 59. Efficiency Of The Nigeria Capital Market By Using Dividend Announcement As The Relevant Information Set
- 60. Evangelism Marketing And Its Effect On Consumer Purchasing Behaviour
- 61. Distribution Channel Strategies For Bread (A Case Study Of 7up Bottling Co Plc Enugu Plant)
- 62. Impact Of Efficient Inventory Planning And Control In Government Establishments (A Study Ministry Of Works And Transport, Owerri)
- 63. Effective Pricing An Essential Factor In The Promotion Of Sales (A Case Study Of Lever Brothers Nig Plc Lagos)
- 64. Marketing Courier Service (A Case Study Of Tnt/Ias Of Nigeria)
- 65. Impact Of Effective Materials Handling In The Stores Function Of An Organization (A Case Study Of Rokana Industries Plc Nekede Owerri Imo State)
- 66. Impact Of Product Innovation On The Growth Of A Firm
- 67. Effective Marketing Of Television Service (A Case Study Of Enugu Television Etv)
- 68. Influence Of Television Advertising On Consumer Buying Habits (A Case Study Of Guinness Stout, Ikeja Community Of Lagos State)
- 69. Marketing Of Communication Services (A Case Study Of Nigeria Television Authority Channel 8 Enugu)
- 70. Relevance Of Stock Control In An Organization
- 71. Impact Of NAFDAC On The Consumption Of Consumer Goods Beverage (A Case study of Nigerian Breweries Enugu state)
- 72. Impact Of Efficient And Effective Storage Of Materials In Government Establishments (A Case Study Of Ebonyi State Agricultural Development Programme [Ebadp])
- 73. Need For Effective Stock Control In A Manufacturing Organization (A Case Study Of Coca-Cola Nigeria Plc, Imo State)
- 74. Effect Of Marketing Communication On Consumer Buying Behaviour (A Case Study Of Nigeria Bottling Company N.B.C Plc)
- 75. Influence Of Advertisement On Consumer Behaviour (A Study Of Abia State Television Commercial Of Milo Beverage, On Isiama Afara Community In Umuahia North Local Government Area Of Abia State)
- 76. Impact Of Promotion On Consumer Patronage Of Pharmaceutical Companies (A Case Study Of Gabbey Pharmacy Limited Enugu)
- 77. Relevance Of Materials Handling
- 78. Effectiveness Of Personal Selling Strategies In Marketing Of Capital Goods (A Case Study Of Anamco Ltd Enugu)
- 79. Problems Of Allocation, Distribution And Marketing Of Petroleum Products (A Case Study Of Nnpc Depot In Enugu East Local Government, Enugu State)
- 80. Impact Of Self Service On The Performance Of Supermarkets (A Case Study Of Cyril Supermarket Abakaliki Ebonyi State)
- 81. Agricultural Marketing Problems And Prospects (A Case Study Of Ministry Of Agriculture Enugu State)
- 82. Application Of The Marketing Concept In The Banking Service (A Case Study Of Commercial Banks In Owerri Municipal Owerri Imo State)
- 83. Effects Of Television Advertising On Consumer Behaviour (A Case Study Of Omo Detergent Television Commercial In Owerri, Imo State)
- 84. Problems And Prospects Of Retail Stores (Supermarket) (A Case Study Of Owerri Urban)
- 85. Evaluation Of The Effectiveness Of Advertising In Changing Consumer Behaviour (A Case Study Of First Bank Of Nigeria Okpara Avenue Century Ii Advert Campaign)
- 86. Impact Of Marketing In The Development Of Tourism (A Case Study Of Enugu State)
- 87. Effect Of Market Segmentation And Positioning On Company Performance (A Case Study Of Selected Textbook Publishing Companies In Owerri)
- 88. Impact Of Effective Public Relations In Marketing Expansion Of Banking Services (A Case Study Of All States Trust Bank Plc)
- 89. Marketing Problem Prospects Of The Five Star Hotels (A Case Study Of Nike Report Hotel Enugu)
- 90. Impact Of Pricing And Marketing Of Beverage (A Case Study Of Cadbury Nig Plc Enugu)
- 91. Impact Of Product Display On The Marketing Of Fast Food And Pastries In A Fast Food Industry (A Case Study Of Chris Pastries Enugu)
- 92. Effectiveness Of Personal Selling Strategies In Marketing Of Cosmetics (A Case Study Of Bianca Cosmetics Enugu)
- 93. Strategies For Introducing A New Product In The Market (A Case Study Of Encristo Phamaceuticals Limited In Enugu)
- 94. Problems And Prospects Of Marketing Of Agricultural Produce In An Economy (A Case Study Of Aniocha South L.G.A Delta State)
- 95. Marketing Acceptability Of Locally Made Cosmetic Products (Beauty Aids) In Nigeria (A Case Study Of Some Selected Hair Dressing Salon In Obiagu)
- 96. Role Of Marketing Strategy In Determining Consumer Purchasing Behaviour (A Case Study Of Guiness Nigeria Plc)
- 97. Effective Marketing Strategies For Airlines Operating (A Case Study Of Executive Airline Services)
- 98. Impact Of Effective Stock Control In A Manufacturing Company
- 99. Problems And Prospects Of The Foreign Exchange Market In A Developed Economy (A Survey Of United Bank Of Africa And Intercontinental Bank Plc)
- 100. Role Of Quality Control And Inspection In Consumer Satisfaction In A Manufacturing Firm (A Case Study Of A Firm In Owerri)
