Impact Of Indigenous Music On Radio Content Stations In Benue State

This study was carried out to examine the impact of indigenous music on radio content stations in Benue State. The study was specifically carried out to determine the relevance of indigenous music, and determine the impact of indigenous music on radio content stations in Benue state. The survey design was adopted and the simple random sampling techniques were employed in this study. The population size comprise of staff Benue radio. In determining the sample size, the researcher conveniently selected 57 respondents and 50 were validated. Self-constructed and validated questionnaire was used for data collection. The collected and validated questionnaires were analyzed using frequency tables, and mean scores. While the hypotheses were tested using Chi-square statistical tool. The result of the findings reveals that music is a very potent tool in the promotion and propagation of cultures though; the West through its music and other media products has been able to export its cultures across the globe pushing quite a great percentage of indigenous music to the background. Therefore, it is recommended that the radio stations in Benue State should scout for more ways to promote the local culture through music. This they can achieve by introducing more music programmes with indigenous content so that there can be an equal representation of all the ethnic groups in Nigeria. To mention but a few.

Introduction

1.1 Background of the Study

Indigenous music refers to the traditional music of the indigenous peoples of a particular community. The music of an "original" ethnic group that inhabits any geographic region such as the Music of Africa, especially the non-European, Asian or Arab-derived traditions. Schellenberg, Glen E.; Mankarious, Monika (October 2012). Radio is a form of technology for signaling or communicating using radio waves. Ellingson, Steven W. (2016). Radio waves consist of electromagnetic waves of frequency between 30 hertz (Hz) and 300 gigahertz (GHz). These waves are produced by a transmitter which is an electronic device connected to an antenna which radiates the waves, and received by a radio receiver connected to another antenna. Radio has a wide coverage in modern technology, used in radio communication and other applications. A radio content is a segment of radio program intended for broadcast on radio. It may be a one-time production or part of a periodically recurring series. A single program in a series is called an episode.
The study seeks to appraise the impact of indigenous music on radio content stations in Benue state.

1.2 Statement of the Problem

Music preference refers to peoples" differences in the tastes for one music to another. Indigenous music refers to the traditional music of the indigenous peoples of a particular community. The music of an "original" ethnic group that inhabits any geographic region such as the Music of Africa, especially the non-European. When Music is heard regularly by people daily in different parts of the world, through media outreach it affects people in various ways from emotional regulation to cognitive development, along with providing a means for self-expression. The problem confronting the study is to appraise the impact of indigenous music on radio content stations in Benue state.

1.3 Objective of the Study

The Main Objective of the study is to appraise the impact of indigenous music on radio content stations in Benue state; The specific objectives include

To determine the relevance of indigenous music.

To determine the impact of indigenous music on radio content stations in Benue state.

1.4 Research Questions

What is the relevance of indigenous music?

What is the impact of indigenous music on radio content stations in Benue state?

1.5 Statement of the Hypothesis

The statement of the hypothesis for the study is stated in Null as follows

Ho: The impact of indigenous music on radio content stations in Benue state is low.

1.6 Significance of the Study

The study appraises the impact of indigenous music on radio content stations in Benue state. The study shall therefore serve as veritable source of information to stakeholders to proffer interventions which will address the problem

1.7 Scope of the Study

The study focuses on the appraisal of the impact of indigenous music on radio content stations in Benue state. The study will be carried out in Radio Benue.

1.8 Limitation of the Study

The study was confronted with logistics and geographical factors

1.9 Definition of Terms

Indigenous Music Defined

Indigenous music refers to the traditional music of the indigenous peoples of a particular community. The music of an "original" ethnic group that inhabits any geographic region such as the Music of Africa, especially the non-European, Asian or Arab-derived traditions.

Radio Defined

Radio is a form of technology for signaling or communicating using radio waves. Ellingson, Steven W. (2016). Radio waves consist of electromagnetic waves of frequency between 30 hertz (Hz) and 300 gigahertz (GHz). These waves are produced by a transmitter which is an electronic device connected to an antenna which radiates the waves, and received by a radio receiver connected to another antenna. Radio has a wide coverage in modern technology, used in radio communication and other applications.

Return On Investment Defined

The return on investment defines the firm"s efficiency in the utilization of the invested capital. This ratio is determined as net profit after tax divided by total paid in capital.

Customer Satisfaction Defined

Meeting or exceeding customer expectations.

1.10 Organization of the Study

This research work is organized in five chapters, for easy understanding, as follows

Chapter one is concern with the introduction, which consist of the (overview, of the study), statement of problem, objectives of the study, research question, significance or the study, research methodology, definition of terms and historical background of the study.

Chapter two highlight the theoretical framework on which the study its based, thus the review of related literature.

Chapter three deals on the research design and methodology adopted in the study.

Chapter four concentrate on the data collection and analysis and presentation of finding.

Chapter five gives summary, conclusion, and recommendations made of the study.

Title Page

Certification

Dedication

Acknowledgement

Table of Content

List of Tables

Abstract

Chapter One:

Introduction

1.1 Background of the Study

1.2 Statement of the Problem

1.3 Objective of the Study

1.4 Research Questions

1.5 Research Hypothesis

1.6 Significance of the Study

1.7 Scope of the Study

1.8 Limitation of the Study

1.9 Definition of Terms

1.10 Organisations of the Study

Chapter Two:

Review of Literature

2.1 Conceptual Framework

2.2 Theoretical Framework

2.3 Empirical Review

Chapter Three:

Research Methodology

3.1 Research Design

3.2 Population of the Study

3.3 Sample Size Determination

3.4 Sample Size Selection Technique and Procedure

3.5 Research Instrument and Administration

3.6 Method of Data Collection

3.7 Method of Data Analysis

3.8 Validity of the Study

3.9 Reliability of the Study

3.10 Ethical Consideration

Chapter Four:

Data Presentation and Analysis

4.1 Data Presentation

4.2 Analysis of Data

4.3 Answering Research Questions

4.4 Test of Hypotheses

Chapter Five:

Summary, Conclusion and Recommendation

5.1 Summary

5.2 Conclusion

5.3 Recommendation

References

APPENDIX

QUESTIONNAIRE

• Mass Communication Project Topics and Materials