Assessment Of The Broadcast Media In The Campaign Against Child Labour And Human Trafficking

This study aimed to evaluate the role of broadcast media in combating child labour and human trafficking in Nigeria, focusing on four selected broadcasting stations in Lagos State. It sought to determine whether broadcast media actively campaigns against these issues, assess its effectiveness in raising awareness, and investigate its impact on public perception. The research employed a survey-based descriptive design, gathering 141 validated responses. The study drew on the Social Responsibility Theory and Agenda Setting Theory.

Analysis of the responses indicated that broadcast media significantly contributes to combating child labour and trafficking in Nigeria. Recommendations include urging media to conduct investigative reporting to uncover hidden issues facilitating trafficking, emphasizing the role of law enforcement in apprehending perpetrators, and advocating for strict legal penalties as deterrents. Additionally, enhancing educational opportunities and economic alternatives for children could mitigate vulnerabilities to trafficking. It is crucial for governments to prioritize anti-trafficking measures, supported by international cooperation, ensuring the protection of victims’ rights and raising awareness about migration risks through responsible journalism