Effect Of Marketing Research In Product Planning Process

(A Case Study Of Unilever Plc, Aba Abia State)

Chapter One

1.0 INTRODUCTION:

This chapter introduces the Effect Of Marketing Research In Product Planning Process and its relevance, states the research problems, research questions, and objectives, provides a background of the study, and should also include the research hypothesis [INTRO77928]…

Chapter Two: Literature Review

2.0 INTRODUCTION:

This chapter provides the background and context of the research problems, reviews the existing literature on the Effect Of Marketing Research In Product Planning Process, and acknowledges the contributions of scholars who have previously conducted similar research [REV77928] …

Document Information

    • Format: DOC/PDF
    • Title: Effect Of Marketing Research In Product Planning Process: (A Case Study Of Unilever Plc, Aba Abia State)

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