Product Differentiation As A Competitive Tool In The Marketing Of Soft Drink

(A Case Study Of Limca Bottling Company Plc Okigwe)

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Chapter One

INTRODUCTION
This chapter introduces the Product Differentiation As A Competitive Tool In The Marketing Of Soft Drink and its relevance, states the research problems, research questions, and objectives, provides a background of the study, and should also include the research hypothesis…

Chapter Two

LITERATURE REVIEW
This section presents a review of related literature that supports the current research on the Product Differentiation As A Competitive Tool In The Marketing Of Soft Drink, systematically identifying documents with relevant analyzed information to help the researcher understand existing knowledge, identify gaps, and outline research strategies, procedures, instruments, and their outcomes…

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This Study On The Product Differentiation As A Competitive Tool In The Marketing Of Soft Drink Is Relevant To Students And Researchers In Marketing And Related Fields.