Significance Of Strategic Marketing Practices To The Effective And Efficient Performance Of Small And Medium Scale Enterprise (SMEs)

Chapter One

1.0 INTRODUCTION:

This chapter introduces the Significance Of Strategic Marketing Practices To The Effective And Efficient Performance Of Small And Medium Scale Enterprise (SMEs) and its relevance, states the research problems, research questions, and objectives, provides a background of the study, and should also include the research hypothesis [INTRO78211]…

Chapter Two: Literature Review

2.0 INTRODUCTION:

This chapter provides the background and context of the research problems, reviews the existing literature on the Significance Of Strategic Marketing Practices To The Effective And Efficient Performance Of Small And Medium Scale Enterprise (SMEs), and acknowledges the contributions of scholars who have previously conducted similar research [REV78211] …

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    • Title: Significance Of Strategic Marketing Practices To The Effective And Efficient Performance Of Small And Medium Scale Enterprise (SMEs):

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