Effects Of Marketing Communication Mix On The Sales Volume In The Detergent Industry

(A Case Study Of PZ Nigeria Plc Aba)

Chapter One

1.0 INTRODUCTION:

This chapter introduces the Effects Of Marketing Communication Mix On The Sales Volume In The Detergent Industry and its relevance, states the research problems, research questions, and objectives, provides a background of the study, and should also include the research hypothesis [INTRO77985]…

Chapter Two: Literature Review

2.0 INTRODUCTION:

This chapter provides the background and context of the research problems, reviews the existing literature on the Effects Of Marketing Communication Mix On The Sales Volume In The Detergent Industry, and acknowledges the contributions of scholars who have previously conducted similar research [REV77985] …

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    • Title: Effects Of Marketing Communication Mix On The Sales Volume In The Detergent Industry: (A Case Study Of PZ Nigeria Plc Aba)

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