Relationship Marketing As A Strategy For Competitive Advantage

Download Complete Material

Download Complete Relationship Marketing As A Strategy For Competitive Advantage Research Materials (PDF/DOC)

Chapter One

1.0 INTRODUCTION
This chapter introduces the Relationship Marketing As A Strategy For Competitive Advantage and its relevance, states the research problems, research questions, and objectives, provides a background of the study, and should also include the research hypothesis…

Chapter Two

2.0 LITERATURE REVIEW
2.1 Introduction
This section presents a review of related literature that supports the current research on the Relationship Marketing As A Strategy For Competitive Advantage, systematically identifying documents with relevant analyzed information to help the researcher understand existing knowledge, identify gaps, and outline research strategies, procedures, instruments, and their outcomes…

Click the button below to request the ‘COMPLETE MATERIAL,’ ‘Table of Contents,’ ‘Abstract,’ or ‘Chapter One’

Related Field(s):

Public Administration (1263)

Similar Topics (Recommended)

Design And Implementation Of A Computerised Rural Electrification Information System.

47 Pages

|

4,474 Words

Design and implementation of a computerized rural electrification information system for a Local Government Area (a case study of Enugu South L.G.A). The difficulties PHCN Staff and Community usually face when tracing a fault made us to realize that computer assisted electrification information retrieval system is the best in detecting a place where the high tension lines are located and transformers in Enugu South L.G.A. This will sav […]

Design And Implementation Of A Computerized Procedure For Privatization Of A Corporate Enterprise.

65 Pages

|

6,604 Words

The focus on Privatization of Corporate enterprises is relatively recent in Nigeria. The prominence in economic programs of most developing countries since the 1980’s is due to the need to reduce Public sector deficits and financial losses arising from gross inefficiencies of the public Enterprises. Privatization attracts substantial amount of foreign investment inflows and new technological growth bringing about economic growth and re […]

Public Relations, As A Tool For Eradicating Cultism In Tertiary Institutions.

75 Pages

|

8,727 Words

Evaluation is a prelude to strategic action. Strategies once identified must be evaluated to determine whether it is serving the purpose. However, this topic is based on “The use of public relations as a tool for eradicating cultism in Nigerian tertiary institutions: A case study of institute of management and technology IMT, Enugu”. The main data-gathering instruments were questionnaire questions. Frequency and percentages were utiliz […]

Critical Study On The Industrial Conflicts In An Organisation.

73 Pages

|

9,328 Words

INTRODUCTION 1.1 BACKGROUND OF THE STUDY: The parties to Industrial conflict are usually the management and employees or the labour or workers union and the government and its agencies. The medium in which these parties interact is through the Industrial relation system. The aim of the various parties is maintenance of Industrial peace. But Industrial peace does not mean in the grave yard. To us Industrial peace is something more than […]

Accountability in Public Sector: A pre-condition for economic growth and development.

120 Pages

|

18,847 Words

1.0 INTRODUCTION/ BACKGROUND OF THE STUDY 1.1 THE NEED FOR ACCOUNTABILITY IN PUBLIC SECTOR At, the onset of the oil boom in the 1970’s, many were convinced that the era of scarcity has given way to abundant resources. A major problem was how to plan for the societies to be confronted with the vast increases in material wealth and leisure. The national priorities shifted rapidly as Nigerians embrace the increased material wealth with po […]

Appraisal Of United Nation Development Programmes (UNDP) Micro- Credit Funding Of Small And Meduim Scale Enterprises.

69 Pages

|

7,381 Words

INTRODUCTION In Nigeria, the majority of the populations (70%) live in the rural areas in conditions of poverty, limited access to health, sanitation, education and other facilities. Majority of Nigerians are poor and are concentrated in the rural areas depending directly on agriculture, small and medium scale enterprises for their livelihood. The vicious cycles of poverty has been sustained by a strong orientation of the greater segm […]

Assessment of the accounting System in private and public sector Establishment.

66 Pages

|

9,190 Words

1.1 INTRODUCTION Accounting is the act of recording, classifying and summarizing in significant manner and in terms of money transactions and events which are Interpreting the result thereof. (AIC PA 1953). But in a general sense. It may be considered as a means by which we measure and describe economic activities. Whether you are managing a business, making Investments or deciding how to spend your money, you are working with accounti […]

"Relationship Marketing As A Strategy For Competitive Advantage" Not What You Are Searching For?
Search another topic here

References

References section should list out all the sources cited throughout the Relationship Marketing As A Strategy For Competitive Advantage, formatted according to a specific citation style.