75 Pages
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8,727 Words
Evaluation is a prelude to strategic action. Strategies once identified must be evaluated to determine whether it is serving the purpose. However, this topic is based on “The use of public relations as a tool for eradicating cultism in Nigerian tertiary institutions: A case study of institute of management and technology IMT, Enugu”. The main data-gathering instruments were questionnaire questions. Frequency and percentages were utiliz […]
96 Pages
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10,662 Words
INTRODUCTION 1.1 BACKGROUND OF THE STUDY Concerted efforts were m ad for many years to involve sub- urban and rural people in Nigeria in modern banking practices. Apart from encouraging the establishment of commercial banks, merchant banks, specialized development bank were created focusing or mortgages Agriculture, savings, co- operatives and other specific areas. Beyond this, rural branches were mandatory for the commercial bank so t […]
74 Pages
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10,341 Words
INTRODUCTION The origin of public relations dates back to the time when man started interacting with each other. It has been with us from the time we wake up in the morning we try to be good to each other by greeting our room- mates friends neighbors and colleges. We brush our teeth take our bath and put on rice clothe just to appear pleasing to other we do this not because there is any law or decree that makes it mandatory to do so bu […]
111 Pages
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13,816 Words
INTRODUCTION 1.1 BACKGROUND OF THE STUDY All organisation whether profit oriented or not, cannot thrive in isolation of public good will . all organisation are identifies with their peculiar publics, whose interactions with the public determine the success or failure of hat organisation. Every organization of significance should allocate specific responsibility for the overall development and monitoring of polices in relationship with […]
79 Pages
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11,739 Words
INTRODUCTION 1.1 BACKGROUND OF THE STUDY As competition between businesses geared up, if becomes imperative to turn, attention to customers needs and wants which are naturally insatiable. The marketing concept arose to challenge all other previous concept. Orjih (1998) in his book “Seminar in Banking and finance.” Concluded that marketing concept holds the key to achieving organizational goals consists in determining the needs and want […]
50 Pages
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8,258 Words
The main aim of this study is to examine the role of public relations in achieving organizational objectives using Polaris Bank Plc, FCT Abuja as case study. The study adopted a survey research design and with the aid of convenient sampling method, the researcher enrolled 36 participants for the study who are staff in three(3) selected branches of Polaris Bank in Abuja. Well structured questionnaire was issued to the respondent of wh […]
97 Pages
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14,331 Words
A research into the spiral rgowth of banks in Nigeria: manpower problems and solutions, cannot be over emphasized. In pursuance of this investigation the researcher formulated four research objectives, utilized library and sample survey techniques. Data were gathered through primary and secondary sources and were then analyed using tabular and textual modes of data presentation. The major finding of the research was the institutional a […]