Marketing Research As A Survival Instrument For Small Scale Enterprises:

INTRODUCTION 1.1 BACKGROUND OF THE STUDY The need for effective and efficient inventory control. Recent advancement and technology in business activities have generated the need for inventory management and control. For more than a decade now, inventories were handled by a clerk in a routine manner without applying the techniques of inve […]

INTRODUCTION 1.1 BACKGROUND OF THE STUDY An assessment of the strategies used in bottling/manufacturing industry (a case study of Nigeria bottling manufacturing company) in owerri urban with particular reference to coca-cola production. The consumption of coca-cola product cannot be over emphasized in Nigeria and also in most countries o […]

1.0 INTRODUCTION 1.1 BACKGROUND OF STUDY Stock control is an important area quantity which is of ten neglected and underrated in many organizations both public and private sectors. stock control can be defined as a means by which mathnds of the correct quantity and quantity are made available as and when required by taking due regard to […]

INTRODUCTION 1.1 BACKGROUND OF THE STUDY The word motivations come from Latin word mover, which means to move. it is a general term that refers to all those owner forces such as desires drives or motive and so forth which kindle, direct and sustain behaviour towards a goals. To be able to motivate people managers must do those that so fi […]

1.0 INTRODUCTION 1.1 BACKGROUND OF THE STUDY Leadership style is an important factor in any organization. This is because it plays a very important role in work’s productivity, job satisfaction, favorable work environment as well as healthy work relations between the employee and employer. For the purpose of this research study, I shall […]

INTRODUCTION Computers have assumed a common place today, in all areas of human endeavor, information is critical it is much more so for the effective and efficient management of any organization. The ultimate goal of business and management beyond productivity and profitability is to ensure perpetuity. “To manage a business well is to m […]

1.0 INTRODUCTION 1.1 BACKGROUND OF THE STUDY Advertising is used to reach a wide market to induce consumer behaviours. However, advertising consist of non-personal form of communication conducted through paid media under clear sponsorship. Also advertising can be said to consist of all paid activities in presenting openly sponsored mess […]